{"id":4304,"date":"2024-08-01T16:43:47","date_gmt":"2024-08-01T14:43:47","guid":{"rendered":"https:\/\/comeup.com\/experts\/?p=4304"},"modified":"2024-08-01T16:43:47","modified_gmt":"2024-08-01T14:43:47","slug":"11-types-of-freelancers-to-grow-your-business","status":"publish","type":"post","link":"https:\/\/comeup.com\/experts\/en\/11-types-of-freelancers-to-grow-your-business\/","title":{"rendered":"11 types of freelancers to grow your business."},"content":{"rendered":"<p><span style=\"font-size: 1.25rem;\" data-preserver-spaces=\"true\">How we work has drastically evolved these last few years, and savvy businesses are leveraging the benefits of freelance marketplaces such as ComeUp, Upwork, and others to grow more rapidly. Thanks to these freelance platforms, you can access professional freelancers and a wealth of knowledge to complete complex projects. You also gain flexibility by avoiding recurring costs associated with full-time employees in exchange for skilled experts who offer cost-effective work and a flexible work style based on your needs. For businesses just starting to use freelance services, it can <\/span><span style=\"font-size: 1.25rem;\" data-preserver-spaces=\"true\">be complicated<\/span><span style=\"font-size: 1.25rem;\" data-preserver-spaces=\"true\"> to understand how exactly they can leverage freelance marketplaces to get more work done. In this guide, we&rsquo;ll cover the types of freelancers a company can use to grow.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">On ComeUp, you&rsquo;ll find eight main categories with sub-categories for more specific services. But there are XX main types of freelancers to help you complete projects. <\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">11 Types of freelancers to grow your business.<\/span><\/h2>\n<h3><strong><span data-preserver-spaces=\"true\">1. Digital marketing experts<\/span><\/strong><\/h3>\n<p><span data-preserver-spaces=\"true\">Depending on the size of your firm, you may need more digital marketing help. It&rsquo;s the best way to increase your online presence and grow your organization. There are multiple resources you can use to find digital marketing experts. Freelance marketplaces like ComeUp have many digital marketing professionals at your disposal to support you in completing all your projects. You can also find freelancers on job boards like Indeed or social media platforms like LinkedIn. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">When choosing a digital marketing expert, the main thing you want to focus on is their expertise. Each talent has different skills, experiences, and knowledge. Here are the main areas of expertise for marketers:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Social media managers: These <\/span><span data-preserver-spaces=\"true\">are social media professionals who<\/span><span data-preserver-spaces=\"true\"> know how to leverage social platforms to generate the best results and grow your brand&rsquo;s notoriety.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Ad managers or PPC specialists: These are marketers with a deep knowledge of online advertising. They can leverage ads on multiple channels to reach your different campaign objectives.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">SEO experts: These professionals help you optimize your SEO so that you rank higher on search engines and people find you more easily online. <\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Freelance marketplaces like ComeUp enable you to access the expertise of all the freelance digital marketing specialists you need based on their specific skills. Search for the service you need to complete your project, and you will find freelancers who can help you get the best results. In addition, they <\/span><span data-preserver-spaces=\"true\">help<\/span><span data-preserver-spaces=\"true\"> you manage payments and the work process and offer guaranteed security so you can focus on your work. Complete your projects with ComeUp freelancers to leverage digital marketing and grow your organization.<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">2. Web developers<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Web development is such a technical job that it can be <\/span><span data-preserver-spaces=\"true\">hard<\/span><span data-preserver-spaces=\"true\"> for companies to find skilled developers. Freelance marketplaces, job boards, and LinkedIn enable you to find web developers to develop what you need. Whether you need a website built for your brand or changes made to your existing website, a freelance developer is the perfect option for your organization. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">There are different areas of expertise for developers: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Web developers: They create websites for internet users, emphasizing an optimal experience for visitors. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Mobile app developers<\/span><span data-preserver-spaces=\"true\">: They<\/span><span data-preserver-spaces=\"true\"> are in charge of developing user-friendly apps for users.<\/span><span data-preserver-spaces=\"true\"> These apps create a better <\/span><span data-preserver-spaces=\"true\">experience for users<\/span><span data-preserver-spaces=\"true\"> and boost engagement, which is essential for any firm. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Software engineers: They handle back-end tasks and ensure <\/span><span data-preserver-spaces=\"true\">tools<\/span><span data-preserver-spaces=\"true\"> the business needs to use are optimized. So the organization can run smoothly. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">API Integration experts: They integrate software to make a firm more functional and improve the experience of its users. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Database managers: They ensure the system supporting data is reliable and secure. <\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Because it&rsquo;s become so hard to find reliable and talented developers, freelance platforms are perfect to find the talent you need. Many development professionals prefer remote and online work. By using freelancing platforms, you can access the best talents to complete the work you need to get done. <\/span><\/p>\n<h3><strong><span data-preserver-spaces=\"true\">3. Graphic designers<\/span><\/strong><\/h3>\n<p><span data-preserver-spaces=\"true\">A company needs strong visuals that resonate with its audience to have a <\/span><span data-preserver-spaces=\"true\">strong<\/span><span data-preserver-spaces=\"true\"> visual identity. Graphic designers connect your audience to your business by creating visually appealing designs that make users want to buy from you. Leverage ComeUp to find the graphic designer you need. You can also use design-centric platforms like Behance and Dribble to find a freelancer. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">While designers are versatile, there are still some areas of expertise to consider: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Logo designer: A professional who focuses on crafting logos for companies. They have the experience and knowledge to create impactful logos that match the target audience and the business&rsquo;s intention. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Branding specialist: A branding expert will create your brand&rsquo;s visual identity from scratch with a well-thought-out graphical charter.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Web designer: A web designer creates the perfect visuals and designs for a company&rsquo;s website and online presence. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Illustrator: For companies that require it, an illustrator creates illustrations to highlight products or <\/span><span data-preserver-spaces=\"true\">key<\/span><span data-preserver-spaces=\"true\"> messages. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Packaging designer: A designer creates attractive and functional packaging for your products. It&rsquo;s important to have packaging that stands out and creates desire. Especially nowadays when everything has become so visual. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Graphic designer: In the more general sense, a graphic designer creates designs for advertising campaigns, banners, and<\/span> <span data-preserver-spaces=\"true\">visuals on the website and in other places. They know what visual content works best and how to highlight the <\/span><span data-preserver-spaces=\"true\">key<\/span><span data-preserver-spaces=\"true\"> purpose of each creation. <\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">While having an in-house designer is essential for businesses, it can be hard to find one. Even one may not be enough for more consequential businesses. Hiring freelance graphic designers can help a business grow and stand out, especially when running advertising campaigns or creating a website. Since you&rsquo;re investing money, you want to get the best results. <\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">4. UI and UX designers<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Another kind of designer that is just as important. UI and UX designers create an exceptional user experience for website and app visitors. They have the difficult task of making a website visually pleasing and easy to use. You can find designers on ComeUp, <a href=\"https:\/\/dribbble.com\/\">Dribble<\/a>, <a href=\"https:\/\/www.behance.net\/\">Behance<\/a>, or LinkedIn. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Here are some of the areas of focus UI and UX designers work on: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Creating a visually pleasing experience: Having a website or app that is pleasant to look at is essential. Otherwise, users will prefer other alternatives. These designers create the best visual experiences for visitors. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Building the most optimized navigation: Internet users need to have a good experience on websites to become clients or members. An intuitive, straightforward, and clear navigation is <\/span><span data-preserver-spaces=\"true\">key<\/span><span data-preserver-spaces=\"true\">. That&rsquo;s where UI and UX designers can make a real difference by improving the whole experience of website visitors.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Responsive design: For users to have a good experience, your website needs to adapt to all devices and formats. If not, you may be losing key visitors.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Quicker load times: UI and UX designers <\/span><span data-preserver-spaces=\"true\">figure out<\/span><span data-preserver-spaces=\"true\"> ways to make the website quicker to load so fewer visitors bounce when they land on the site or perform <\/span><span data-preserver-spaces=\"true\">key<\/span><span data-preserver-spaces=\"true\"> actions.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Feedback-based improvements: Some designers conduct studies and gather feedback to improve existing designs. It&rsquo;s a great way to get a better conversion rate and eliminate potential pain points. <\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Hiring UI and UX designers can help improve your conversion rates, <\/span><span data-preserver-spaces=\"true\">leading to more<\/span><span data-preserver-spaces=\"true\"> sales and improving your existing users&rsquo; satisfaction. Freelance marketplaces like ComeUp connect you to thousands of skilled designers online. <\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">5. Copywriters and content writers<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Content is becoming a valuable form of marketing and a key weapon in turning visitors into paying customers<\/span><span data-preserver-spaces=\"true\">. Leverage<\/span><span data-preserver-spaces=\"true\"> content marketing and copywriting to grow your sales and organization. Use freelance platforms and other resources to find the writer you need. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">There are a few different types of writers: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Copywriters: These writers specialize in writing <\/span><span data-preserver-spaces=\"true\">effective<\/span><span data-preserver-spaces=\"true\"> and convincing marketing copy. It&rsquo;s becoming an essential part of convincing clients to buy a product.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Content writers: Content writers write all types of content to attract new visitors and provide added value to existing users. Think blog articles, scripts for videos, and brand-related information.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">SEO-focused writers: Some writers use SEO to cast a wider net and target specific readers. They do keyword research and redact the perfect text to attract visitors. It can be for blog articles, product descriptions, social media posts, and other content.<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">To discover great writers for your company, you can browse ComeUp. When there&rsquo;s a service you&rsquo;re interested in, you can look at the freelancer&rsquo;s service, profile, and portfolio to ensure you enjoy their writing.<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">6. <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/comeup.com\/experts\/en\/essential-services-for-growing-businesses\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">Virtual assistants<\/span><\/a><\/h3>\n<p><span data-preserver-spaces=\"true\">As times change and needs evolve, new positions emerge. Virtual assistants have knowledge and skills in multiple business areas. They can complete tasks to assist a firm. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Here are some of the tasks a virtual assistant can do for your business: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Administrative support: They can take care of routine administrative tasks that take time. <\/span><span data-preserver-spaces=\"true\">Managing<\/span><span data-preserver-spaces=\"true\"> emails, scheduling appointments, and organizing a calendar. They can do it all to free up your time so you can focus on growing your company. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Research: They can research various topics for you, like doing a market study, SWOT analysis, or competitor research.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Customer Support: They can take care of your customer support if <\/span><span data-preserver-spaces=\"true\">you&rsquo;re managing<\/span><span data-preserver-spaces=\"true\"> a low volume of inquiries.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Social media management: It can be difficult for a small business to have a person in charge of the social media accounts and keep them active. A virtual assistant can manage and run accounts on various platforms.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Travel and Event Planning: Traveling somewhere? Your virtual assistant can take care of the preparations.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Bookkeeping: Another laborious task that can be handled by your VA.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Email marketing: A virtual assistant can send emails to leads and reach out to prospective buyers.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Project Management: <\/span><span data-preserver-spaces=\"true\">For small-scale projects,<\/span><span data-preserver-spaces=\"true\"> a VA can manage <\/span><span data-preserver-spaces=\"true\">them<\/span><span data-preserver-spaces=\"true\"> and keep you informed of <\/span><span data-preserver-spaces=\"true\">the<\/span><span data-preserver-spaces=\"true\"> progress.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Personal Tasks: VAs can even help with <\/span><span data-preserver-spaces=\"true\">personal<\/span><span data-preserver-spaces=\"true\"> tasks like online shopping, gift buying, and managing personal appointments, improving your work-life balance.<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">You&rsquo;ve understood by now that<\/span> <span data-preserver-spaces=\"true\">virtual assistants are flexible workers who can complete many different tasks to optimize your time and enable you to focus on your business and its growth.<\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">7. Data entry professionals<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Data is vital to your business in more ways than one. With ComeUp and other freelancing marketplaces, you can hire data entry experts to handle your data. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">To make sure you have accurate, actionable, and <\/span><span data-preserver-spaces=\"true\">effective<\/span><span data-preserver-spaces=\"true\"> data. There are a few basic guidelines you need to follow. <\/span><span data-preserver-spaces=\"true\">You need<\/span><span data-preserver-spaces=\"true\"> explicit guidelines to avoid errors and ensure efficiency and accuracy. The right technological tools to handle your data. <\/span><span data-preserver-spaces=\"true\">And to conduct checks to <\/span><span data-preserver-spaces=\"true\">make sure your data is correct at all times<\/span><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">On ComeUp, you&rsquo;ll find all the data entry services you need to have accurate and reliable data you can count on to make decisions. <\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">8. Project managers<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">There always needs to be someone to oversee complicated projects and make decisions when <\/span><span data-preserver-spaces=\"true\">needed<\/span><span data-preserver-spaces=\"true\">. On ComeUp, you can find experienced project managers who will take the time to ensure the job <\/span><span data-preserver-spaces=\"true\">is done<\/span><span data-preserver-spaces=\"true\"> with the best results possible. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">If you&rsquo;re wondering what managers do, some of their key responsibilities include: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Allocating resources: They manage and allocate budgets so every department has the right resources to succeed. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Coordinating teams: They become the liaison and coordinate teams to <\/span><span data-preserver-spaces=\"true\">make sure<\/span><span data-preserver-spaces=\"true\"> everyone is on the same page. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Quality supervision: They supervise results and deliverables so that everything meets the required quality standards. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Managing timelines: They keep track of timelines so every team can meet the needed timelines and the project doesn&rsquo;t fall behind.\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Managing can take time and draw your focus away from other essential actions. Find the right manager to delegate to and <\/span><span data-preserver-spaces=\"true\">get more work done<\/span><span data-preserver-spaces=\"true\"> today with ComeUp. <\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">9. Business consultants<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Not sure how you should grow your organization? Hire a business consultant to advise you and present new ways to expand your organization. On ComeUp, you&rsquo;ll find many seasoned consultants ready to assist you. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">There are many things a consultant takes care of: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Analyses the current state of your organization.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Conduct market research <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Finds possible growth opportunities to leverage<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Offers insight into what actions to focus on and which to give up on<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">With ComeUp, you can find consulting services based on your precise needs. <\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">10. Video content creators and editors<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Video creators and editors can create high-quality videos to highlight companies. <\/span><span data-preserver-spaces=\"true\">On ComeUp, <\/span><span data-preserver-spaces=\"true\">there are<\/span><span data-preserver-spaces=\"true\"> many skilled video editors <\/span><span data-preserver-spaces=\"true\">with<\/span><span data-preserver-spaces=\"true\"> the knowledge and tools to deliver impactful content for your audience.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">What types of videos can <\/span><span data-preserver-spaces=\"true\">be made<\/span><span data-preserver-spaces=\"true\">: <\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Advertising videos: Get a video editor to make highly converting videos for you so you get the best results from your ads.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">YouTube videos: Another form of content marketing, YouTube videos will grow your audience organically to grow your brand awareness.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Reels and short-form content: Reels are all the rage right now. Leverage their popularity to create viral videos and grow your audience. <\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Brand presentation videos: <\/span><span data-preserver-spaces=\"true\">To gain customers,<\/span><span data-preserver-spaces=\"true\"> you need people to understand your brand.<\/span><span data-preserver-spaces=\"true\"> Presentation videos ensure your audience knows all about your organization.<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Video content has been increasingly popular these last few years, and there&rsquo;s no indication that this trend will change. <\/span><span data-preserver-spaces=\"true\">Take<\/span><span data-preserver-spaces=\"true\"> advantage of it to grow your sales and organization. You&rsquo;ll find all the video creators and editors you need on ComeUp. <\/span><\/p>\n<h3><span data-preserver-spaces=\"true\">11. Voice-over actors<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">With the rise of video content, audio content has also made an ascent silently. Audiobooks, podcasts, and other audio-related materials are gaining <\/span><span data-preserver-spaces=\"true\">in<\/span><span data-preserver-spaces=\"true\"> popularity, and savvy organizations are leveraging this. With ComeUp, you can encounter independent voice-over actors looking for jobs. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Use their profile and service offers to sample their voice and previous jobs. You can also read reviews left by previous customers to ensure you&rsquo;re comfortable working with that independent. <\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">Conclusion: Use ComeUp to work with 11 types of freelancers to grow your business<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Freelance marketplaces give you access to a large pool of freelancing professionals with the skills and career knowledge to complete complex jobs for clients. <\/span><span data-preserver-spaces=\"true\">They also give you many advantages, like security, a customer support team, and <\/span><span data-preserver-spaces=\"true\">the means of<\/span><span data-preserver-spaces=\"true\"> working with experts in all <\/span><span data-preserver-spaces=\"true\">kinds of<\/span><span data-preserver-spaces=\"true\"> fields.<\/span><span data-preserver-spaces=\"true\"> Most platforms guarantee safety by having you pay when you place an order and putting your money in an escrow account. The freelancer only gets their pay when they complete the job <\/span><span data-preserver-spaces=\"true\">and<\/span><span data-preserver-spaces=\"true\"> you approve it. <\/span><\/p>\n<p><span data-preserver-spaces=\"true\">ComeUp is one of the best freelancing platforms for organizations to grow. Discover freelancers with the skills and expertise to complete the job with the best results. Try ComeUp today and start growing your organization!<\/span><\/p>\n<p><a href=\"https:\/\/comeup.com\/en\/\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3866 aligncenter\" src=\"https:\/\/comeup.com\/experts\/wp-content\/uploads\/2023\/11\/Baseline-Client-2-1-2-300x67.png\" alt=\"Find the perfect freelancer to complete your projects! Discover Now.\" width=\"560\" height=\"125\" srcset=\"https:\/\/comeup.com\/experts\/wp-content\/uploads\/2023\/11\/Baseline-Client-2-1-2-300x67.png 300w, https:\/\/comeup.com\/experts\/wp-content\/uploads\/2023\/11\/Baseline-Client-2-1-2.png 670w\" sizes=\"auto, (max-width: 560px) 100vw, 560px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How we work has drastically evolved these last few years, and savvy businesses are leveraging the benefits of freelance marketplaces&hellip;<\/p>\n","protected":false},"author":76,"featured_media":4308,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[930],"tags":[],"class_list":["post-4304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-for-buyers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - 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