Built to fill a specific gap: agency-quality, conversion-driven websites at a fraction of typical agency pricing.

Full ownership of the brand — dark, motion-led visual identity, positioning, and messaging — plus the site itself, built and shipped end to end.

Designed the full visual identity and dark UI system Wrote and structured all site copy and positioning Built and shipped the live front-end

A site for an architectural drawing service, designed to make an intimidating process — commissioning planning drawings — feel simple and transparent.

The centrepiece is a custom instant-quote calculator I programmed myself: it takes a customer through their property type and proposed works, then generates a live, itemised results page with trust signals and pricing.

Designed and built the full marketing site Programmed a multi-step quote calculator with a dynamic results page Handled all UI/UX for the client-facing flow

A brand and website for a residential and commercial roofing company, built around trust and craftsmanship rather than a generic trades template.

A warm, editorial layout with a clear three-step process breakdown, designed to move visitors straight from headline to quote request.

Full brand and page design from scratch Built a step-by-step process section to build client confidence Optimised layout and copy for quote-request conversions