Helped build and manage a personal brand TikTok account dedicated to psychological tests, life audits, and mindfulness techniques. The goal was to establish authority, structure content presentation, and drive traffic to lead magnets (free meditations & psychotechniques).

Key Responsibilities & Scope of Work:

Profile Optimization & Lead Funnel Setup: Structured the bio and call-to-action (CTA) to convert profile visitors into subscribers for free life audit tests and meditation guides.

Content Categorization & Playlists: Organized video topics into dedicated playlists (Управление плейлистами) for smooth user navigation.

Pinned Strategy (Закреплено): Strategically pinned top-performing intro videos ("Why trust me?" and core identity concepts) to build immediate credibility with new visitors.

Video SEO & Covers: Designed eye-catching thumbnail text overlays and keyword-optimized Russian captions to maximize TikTok Search visibility.

Organic Reach & Engagement: Maintained consistent

Managed and optimized a Pinterest business account to grow real, targeted followers and increase brand visibility. Focused on organic outreach and engagement strategies to build an active follower base.

Key Responsibilities & Scope of Work:

Targeted Audience Growth: Implemented organic follower strategies to attract niche-relevant users and potential clients.

Pin SEO & Optimization: Optimized pin titles, descriptions, and board categories using high-traffic keywords for search visibility.

Content Curation & Scheduling: Designed and scheduled high-converting visual pins consistently.

Community Engagement: Interacted with active niche accounts and managed follower relationships to sustain account growth.

Results Achieved:

236+ Organic Followers built from scratch through targeted engagement.

Increased account activity and visual reach across target boards.

Executed advanced On-Page SEO for WordPress content to maximize search engine visibility, keyword relevance, and content readability. Achieved an top-tier Rank Math SEO Score of 90/100 with fully optimized basic and advanced SEO parameters.

Key Responsibilities & Scope of Work:

Keyword Optimization: Strategic placement of the focus keyword across the SEO Title, Meta Description, URL slug, and content intro (first 10%).

Content Depth & Structuring: Optimized in-depth article content (1,500+ words) to meet search intent and improve readability metrics.

Basic & Additional SEO Audit: Resolved critical SEO errors, fixed Title Readability, and optimized Content Readability scores to reach "All Good" status.

Meta & URL Tuning: Tailored meta tags and URL structure for higher Click-Through Rates (CTR) on Google Search.

Results Achieved:

90/100 Rank Math Score achieved with all core Basic SEO criteria green-flagged.

Enhanced search engine indexability and higher potential ranking perform