Euphoric Moss sells natural skincare products but was running on an outdated theme that no longer reflected the brand. As lead designer, I was brought in to give it a fresh, modern look.

I chose the Dawn theme clean, minimalistic, and perfect for showcasing natural products. I redesigned the homepage using high-quality images that drew visitors in and clearly communicated the brand. Navigation was simplified so shoppers could find products without friction.

On the product pages, I focused on clarity highlighting key features, benefits, and adding customer reviews to build trust and confidence in each product.

The result was a cohesive, visually appealing store that felt as premium as the products it sold. The client was thrilled, and the redesign led to a noticeable increase in traffic and sales. Good design doesn't just change how a store looks it changes how it performs.

drNC Skin is a premium skincare brand that needed a Shopify store built to sell not just look good.

Starting from Figma designs, I built a fully responsive storefront from the ground up. The focus was on conversion clean layouts, a smooth user journey, and a streamlined checkout that reduced drop-offs and kept shoppers moving. The result was a store consistently hitting an 8-10% conversion rate, well above industry average.

Beyond the design, I set up everything the brand needed to grow — SEO optimization, automated email marketing with Klaviyo, B2B and wholesale functionality, product bundling, and subscription plans for recurring revenue.

The store wasn't just built to launch. It was built to scale with systems that bring customers back and increase order value over time